What would Rachael Ray pack for lunch?

Something good, I’m sure. And she’s about to get — and share with the world — a whole mess of other ideas.

As I mentioned a few weeks ago, I’m thrilled that this blog has somehow morphed into a book that will be out in September.

Kind of crazy that the contents of Parker’s lunch box have turned into first a blog, now a book — “Beating the Lunch Box Blues.”

But the part I haven’t been able to share until now is that my book is being published by Rachael Ray, who is launching her own imprint with Simon & Schuster.

Can’t tell you how exciting it is to partner with her. Kind of crazy!

Even crazier? Being written about in The Hollywood Reporter yesterday.

Rachael and I had lots of time to chat while here in Miami for the South Beach Wine and Food Festival. And a certain 8-year-old inspiration made sure to elbow his way in…


Thank you all for following along on this crazy march through the lunch box trenches! Exciting things to come.

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24 Responses to “What would Rachael Ray pack for lunch?”

  1. Angela says:

    Way cool! Congratulations! I’m sure Parker is loving Rachel Ray too!

  2. Michael Kindness says:

    Many congrats! Can’t wait to buy the book!

  3. Rhonda Hebert says:

    Very cool..I am excited for you!

  4. Lynn says:

    Really exciting stuff. Congrats! Parker looks very dapper in his shirt & tie.

    • J.M Hirsch says:

      Thanks! It was his idea to dress up. But you can’t imagine how hard it was to convince him not to wear the tie with a polo shirt…

  5. Sheryl says:

    Congratulations! I am so excited and happy for you. I’ve been following your blog for about the past year and absolutely love the advice and insights you provide into feeding our kids not only lunch but all meals.

  6. Carrie says:

    So exciting…can’t wait for the book!

  7. Daniela says:

    yayyy.. I am so excited for you. My autographed book (you and Parker) from last year will be worth big $$$..hahaha. Well I think it is well deserved because unlike most lunch bloggers out there you have real food in his darn box. Not cute cutouts and food decorations, those drive me crazy. I want my child to taste the darn thing, not play with it. I think morphing leftovers is awesome and so is cooking dinner with lunch packing in mind.I do not want my child’s lunch to be just thawed out Trader Joe’s food..although i have done it in the past as well, just not every day. Sooo on that note, i think your book tour should take place in San Diego too, I can guarantee Parker will love a trip to Legoland and you must visit Chino Farms.

    • J.M Hirsch says:

      Gosh, I’d love to make it to San Diego. Never been out there, but have heard so many good things. We’ll see. I will be touring with Rachael, but no clue yet as to where. Stay tuned!

  8. Patty says:

    Not crazy at all that your writing about food and Parker and your relationship with both deserves a book. Big congrats on that! It’ll be on my kitchen counter as soon as it comes out!

    • J.M Hirsch says:

      Thanks! I can’t wait to see the finished version. Books are such a thrilling agony to write… Kind of like raising kids sometimes!

  9. Jillian shamberger says:

    That is so exciting!!! I can’t wait to get the book! Congratulations!

  10. Laurie says:

    SO cool! Actually I was just stopping by your blog to thank you for the peanut butter and jelly truffles idea. I am an avid lunch packer for my 11 and 14 yr old boys, and my goal is to make all their friends jealous at lunch! (I always try to give them enough to share a little bit, too.) Anyway, my 11 yr old is laid up with a broken leg in a full leg cast, and hasn’t been in school since Feb 1. I make a schedule to follow every day to keep him busy, and cooking or baking is usually on the list. Today we made the truffles…he was intrigued at first, a little dismayed when looking into the food processor bowl of “almost pureed sandwich”…then smiled as he rolled them, and announced that they were “AMAZING” when he tasted one. Thanks for the idea, it brightened our day :) [Actually I almost waited til tomorrow to post this hoping to qualify for a Thursday giveaway but I couldn’t wait!]

    • J.M Hirsch says:

      This is SO cool! I am so glad your guys enjoyed the truffles. And I’m totally with that reaction. Smooshed sandwich isn’t exactly an appealing idea. But that must be so hard for your son to be off his feet for so long. I hope he likes reading. Parker devours books, so he’d probably be thrilled at a month of endless reading!

      • Laurie says:

        Funny – that’s exactly what he’s been doing – devouring books! He always has (sounds like Parker) and its truly been a godsend. As luck would have it, he got a kindle paperwhite for Christmas, so that has been a terrific help. That, and lots of baking treats.he can make cookies like nobody’s business now :). We’ll certainly be keeping an eye out for your book!

        • J.M Hirsch says:

          That’s great! And the Kindle must make it easier for him to get new ones, too. So convenient. The best part of every day is what we call “family snuggle read.” After dinner we get in bed together and read. Nice way to end the day.

  11. Karin says:

    This is exciting news! Can’t wait to read you…on paper that is.
    I hope you’ll keep my daily lunch inspirations coming… I don’t know what I would park otherwise… Lunchables? Ohhhh noooo!!!
    PS: Laurie: I love your idea to pack a bit more for your children to share. Sweet!

    • J.M Hirsch says:

      Thanks so much! And no fear… Regardless of the book, I still need to feed my kid! The blog will roll on!